Los Angeles, CA (February 15, 2019) — Today, Avante Capital Partners, a women-owned private credit and structured equity fund, announced it has joined Periscope Equity, a Chicago-based private equity firm, for an investment in Power Digital Marketing. Avante provided mezzanine debt and equity co-invest for the deal.
Founded in 2012 and based in San Diego, Power Digital Marketing provides comprehensive and strategic digital and lead generation marketing services as well as unique offerings to private equity firms for diligence on the digital marketing capabilities of potential investments.
“Power Digital is a well-respected digital marketing leader, and we are impressed with the depth and breadth of their team’s knowledge. We are pleased to partner with Periscope and Power Digital for their future growth,” said Ivelisse Simon, Managing Partner, Avante Capital Partners.
About Avante Capital Partners
Avante Capital Partners is a woman-owned private credit and structured equity fund headquartered in Los Angeles. Avante invests in high-quality, lower middle market businesses generating $3 million+ in cash flow in the form of unitranche debt, traditional mezzanine and minority equity.
About Power Digital Marketing
Power Digital Marketing is a leading, data-driven digital marketing agency located in San Diego, CA. As a full-service digital agency, the company offers services including: SEO, Content, Paid Media, Organic and Paid Social Media, PR, Influencer, Email, Conversion Rate Optimization, Migration, Amazon Marketing and Web Development, with an emphasis in helping brands scale revenue and increase profits through customer acquisition and retention programs. Its tech-enabled B2C and B2B marketing campaigns focus on measurability and driving bottom line business results.
About Periscope Equity LLC
Periscope Equity is a Chicago-based private equity firm focused on investments in technology-enabled business services companies across five key verticals, including marketing services, healthcare services, security services, software and outsourcing. Periscope specifically targets companies that are founder-owned, with mission-critical products and service offerings, a history of sustainable profitability and known avenues to accelerate growth. In alignment with proven management teams, Periscope provides strategic, operational and commercial expertise to drive superior investment returns.